"I'm sending out application after application and getting rejected nonstop, or outright ignored. I feel like there's a better way to find my first job but I'm just not sure exactly what to do..."

You need your first dev job

But getting that first job is hard. Double that when you have no degree or credentials.

Sending in seemingly endless amounts of applications only to get rejected or outright ignored is exhausting, demoralizing, and ineffective.

The dreaded catch-22 of the first dev job constantly haunts you:

"Every good job requires experience, but I can't get any experience without a job."

The first job is the biggest hurdle to get over. Once you have that first job, you can leverage that experience into progressively better career options.

But how in the world can you compete with the hundreds of other developers applying for the same positions?

Everyone says it's just a numbers game, that you just need to stick it out.

You see stories like:

476 applications

12 interviews

1 job offer

All it takes is one person to take a chance. Don't give up!

I smell survivorship bias.

How many hundreds of people are going through this exact process but never get noticed?

Maybe you.

Maybe you haven't yet sent out your obligatory 300 applications and you are just stuck or lost, not sure how to actually go about finding that first job.

You might have just graduated college or a coding bootcamp and are looking for a way to stand out from the rest of your peers who also just graduated and have the exact same credentials and experience as you. How can you set yourself apart from them?

Or maybe you're just starting to learn to code and want to get your career started off on the right foot.

Is this really the best way to do things? Doing the same thing as everyone else? Endlessly blasting a generic resume out to every company you can find, hoping that one eventually notices you?

Blindly stumbling around without a system in place, hoping that some opportunity magically falls in your lap?

Isn't there a smarter way to go about this that can increase your odds of getting noticed and hired?

If you're still reading this, then you probably have this nagging feeling in the back of your head that this is not the best way to go about getting hired.

advice and often overlooked tips that you don't seem to find anywhere else
Josh Cobert

What if you could stand out and have employers excited to talk with and hire you?

Wouldn't it be great if you could skip the mass application spray and pray and actually be noticed by employers, regardless of how much experience you have?

My name is Ken Rogers and I help aspiring developers get hired by building compelling portfolios, growing a strong network, and crafting smart, custom pitches for exciting companies you actually want to work for.

Gone are the days of applying to every job posting you can find, being endlessly rejected or ignored, desperate to find just one person to give you a shot.

Despite what a lot of people will tell you, this is not the only way to get your first job.

In fact, it's not a great way to get a job at all. Overall, about 85% of developers did not get their first jobs through the traditional means of applying to open job listings on job boards.

They got them by showcasing their skills through an effective portfolio and growing a strong network of people to bring opportunities to them.

The problem is, this is a lot easier said than done.

How can you build an effective portfolio and network in a way that will get you noticed when you have no experience and few (if any) existing connections?

Lever gives you a step-by-step process to follow to get you that first job

It's the course and community I wish I had when I was on the hunt and your secret weapon to get noticed by companies and land that crucial first job.

It’s an affordable course and community designed to get you hired as efficiently as possible.

After the first job, you can begin to leverage your experience into subsequent jobs, but that first job is a significant hurdle to overcome.

You need high-leverage strategies to get you noticed by employers. And, more importantly, you need accountability, feedback, and support from a mentor and peer group.

Lever combines these two essential components to create a course and mentoring program designed to get your over that first big hurdle and get your first job.

If you feel lost trying to figure it out on your own, let Lever be your roadmap and support system.

Becoming a member of Lever is a one-time payment of $67. This isn't a recurring cost. Pay once, you're in for life.

Getting that first job is the biggest hurdle to overcome in your dev career. Get a step-by-step roadmap to make it happen and a community to support and mentor you along the way.

Get that first job

Join for life for $97

Why Lever

There's a missing piece of developer education.

There are countless incredible tutorials and courses for learning the technical part of development, but that's only half the battle.

Once you learn how to code, you still need to convince someone to hire you.

As a new developer with no experience and potentially no formal education, this is a very difficult hurdle to overcome.

After you get that first job, you can then leverage that and all future experience.

But getting that first job is really tough to do. You have to convince someone to take a chance on you when your skills are unproven.

After looking for a while, I was not able to find a good resource that provided the two key ingredients I believe are necessary to break into development:

A Structured Process

There is so much random advice out there about how to get your first job.


Apply as much as you can, it's a numbers game!

Just build things!

Some of it is helpful, some of it is not. But none of it provides a structured, step-by-step system for actually doing these things, and doing them right.

Lever gives you a step-by-step roadmap based on combining the process that I used and the processes that countless other developers have used to get their first jobs.

I stripped out the fluff and kept in the essentials that are necessary to stand out and get hired.

A Supportive Community

This is one of the most overlooked aspects of accomplishing a big goal.

Having a community of peers on the same journey as you, plus a mentor/teacher to give feedback, advice, and encouragement will exponentially increase your odds of success.

While there are free communities out there, there are some major advantages to joining a private, paid community.

Safe Space

The development community is generally great, but it can be intimidating to ask for help from random people on the internet, in a completely open environment.

Having a private community allows me to ensure that I cultivate an area that people feel completely comfortable asking questions with no fear of judgment.


One of the biggest downsides to using paid resources is that we have no skin in the game. When we have not personally invested anything in a resource, we are much less likely to complete it.

And the sheer numbers of people that utilize free resources make personal accountability a problem.

By being a member of a paid community with a smaller number of people, you have skin in the game and are more able to be held accountable so when the going gets tough you stick to your systems and goals instead of quitting.

Mental Support

Having a private community of people all on the same journey as you is massively helpful when facing the confusion, rejection, self-doubt, and countless other obstacles that are inevitable on a journey like this.

One-on-One Help

Perhaps the biggest reason I decided to make Lever a paid community is that I wanted to be able to offer one-on-one help to every single student.

This is simply not possible with a free or ultra-low-cost community. At the same time, I understand affordability is a concern for most people.

So I opted for a middle ground where you can get the individualized help and support without spending tons of money.

Lever combines a step-by-step guided process with help and support to create a solid environment to get you that crucial first job.

What you'll learn

Lever is designed to be a concise set of steps to follow to give you the best chances of getting hired as a brand new developer.

We don't focus on traditional routes like sending out resumes and applying to every listing you see.

Instead, we focus on standing out by doing things differently and communicating the value you can bring to companies.

Here's an overview of the sections inside the course:

Get Your Mind Right

Often overlooked but massively important. If you want to be a successful developer, especially starting out, you need to understand how to look at this process the right way, which is likely different than what you are used to.

This module will go over how to approach building a career, learning development, and mastering your thoughts and emotions to increase your odds of success.

Build Real Things

Escape tutorial hell.

The only way to set yourself apart without experience is to create your own. The best way to do that is to build unique things that solve real problems.

This module will go over what kinds of projects to build and how exactly to go about building your first one.

Craft an Online Presence

Having an impressive online presence is incredibly important as a new developer.

It's another piece of the puzzle that will convince employers to take a chance on you.

In this module, we'll go over how to set up your social media profiles and personal website to give off the best impression.

Start Writing

Writing is one of the best things I've ever done for my career.

It allows you to solidify your thinking and demonstrate your expertise to others. It's a huge signal to employers that you are capable, but it can be hard to get started.

In this module, we'll go over how to get started writing, what to write about, and where to write.

Make Connections

At least 70% of jobs filled are never advertised. Who you know is very important.

In this module, we'll talk about how to start building real connections in the industry so you can start finding hidden opportunities.

Pitch Yourself

The secret weapon for new developers that almost nobody does.

We'll skip the traditional resume/application/spray and pray approach and instead learn to craft targeted, compelling pitches for companies you are ecstatic to work for.

This is the secret sauce of the process and is what we'll make sure employers notice you and want to talk to you.

Nail the Interview

Finally, we'll look at how to master the art of the interview so you can get employers excited to work with you and seal the deal.

We'll also be going over important concepts to understand like:

  • Why you shouldn't be applying to as many jobs as possible, and what to do instead
  • How to overcome the no experience/no education hurdle and compete with people more experienced than you
  • How to find unadvertised jobs for small companies doing amazing work
  • Why you should avoid FAANG (Facebook, Apple, Amazon, Netflix, Google) like the plague as a new developer
  • And a lot more

This is the course I wish I had when I got started, complete with a private, supportive community of mentors and peers to help you along the way.

...timely and super-relevant to where I am in my job-search... It's relevant, to the point and I'm excited to implement it.
Joshua Swigot

Here's a preview

Here's a look at Module 2, Build Real Things, so you can get a taste of what's in the course

Start the course

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Who made this?

My name is Ken.

I got my first job as a developer back in 2014 after building a few side projects and reaching out to companies that interested me.

This was after months of frustration applying to job after job, only to be either completely ignored or sent a generic rejection letter.

After analyzing what other successful developers were doing, I came up with a system and was hired in a couple of weeks.

Since then I have talked to countless current and aspiring devs about their processes and found that 80+% of all developers who don't have a degree ended up following some form of this basic process.

So I kept researching, writing, and building and turned it into a cohesive system.

I considered writing a book, but I really felt the community aspect was necessary.

Having both a mentor to guide you and a group of peers to support you is massively helpful and will exponentially increase your odds of success.

Lever is the program I wish I had when I was getting started.

How It Works

After you pay you'll automatically be sent an invite to join the community.

Lever is hosted on Circle, an amazing platform for communities.

After you get the invite, you'll be able to set up your account and get immediate and lifetime access to the course content and the group.

Once you're in the group, you can watch the course content and start asking questions in the community. I'm in there every day and will be personally responding to every post.

You also get lifetime updates to the course content, which I'll be updating frequently as I get feedback from students and learn more about what works best.

Ready to get started?

Join for life for $97

Still not sure?

I get it.

It's hard to part with your hard-earned money to some random guy on the Internet.

How do you know if this will even work?

Plus, there are a ton of free resources out there, especially for new developers, why should you pay for something when there are free options available?

This is exactly what I did to get my first job, and it's a concise, streamlined form of what most developers do to get theirs.

And yes, there are a lot of free resources out there.

But those free resources don't get you one-on-one help.

They don't get you a supportive community at your back to lift you up when things get tough.

They don't get you a guided, step-by-step path that is constantly being updated based on what is working the best.

And they don't get you any skin in the game. They don't get you that dedication, commitment, and accountability that is necessary to succeed.

Lever gets you all these things and more.

I want to relieve any hesitation or anxiety you might be feeling right now.

If at any point in time, for any reason, you feel like Lever is not delivering more value than what you paid for it, just let me know and I will give you your money back, no questions asked.

And if you have any questions at all, you can email me at ken@kenrogers.co before buying and I'll answer anything I can.

All I want is to be able to make a living helping aspiring developers launch fulfilling careers.

I sincerely think Lever is the best way to do that, and I think once you join, you will too.

Launch your dev career

Join for life for $97